Rural Focus x CNE 19th November, 2024

The Wheatbelt farming community is abuzz with the latest news from CNE Ag Innovations. Managing Director Dylan Crane recently joined Rural Focus on Triple M to share insights about the company’s exciting expansion into Northam and what it means for local growers.

Why Northam?

When asked about the motivation behind the move, Dylan highlighted the strategic importance of Northam as a central location within the Wheatbelt region.

“Being close to customers and being able to offer local part support and quality service was really front of mind,” said Dylan.

CNE Ag Innovations aims to position itself as a local hub, providing growers with the convenience and reliability they need to keep their operations running smoothly.

JCB Dealership: A Game-Changer for Farmers

As a newly appointed JCB dealer for the region, CNE is bringing cutting-edge machinery and unparalleled support to Wheatbelt growers. Dylan emphasised their goal:

“We want to be a dealership that does the simple really well. Expert service, trained technicians, and strong part stock to minimise machine downtime.”

Farmers can look forward to innovative solutions such as the JCB Fastrac 8330 Icon, a powerhouse tractor currently being showcased in on-farm demos across areas like Wongan Hills and York. These demos offer farmers the chance to experience the machinery first-hand, even if they’re not yet in the market to buy.

Looking Ahead: Building a Strong Future

Dylan shared his vision for the future in Northam, focusing on cultivating a consistent and capable team while fostering a positive work-life balance.

“We’ll have employment opportunities early in the new year, which is exciting for the community. We want to promote the product, let it shine, and build a strong culture.”

With CNE Ag’s focus on quality service, reputable products, and community engagement, the expansion into Northam promises to enhance farming operations and support the growth of the local agricultural industry.